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Do You Believe in Social Media Marketing? [slideshow]

11:19 pm in Marketing, Social Media by Youssef Kassab

If you are still not convinced about the importance of social media marketing check out this presentation about transforming your marketing to discover the potential this type of marketing offers.

The below presentation titled “It is time to transform your marketing” is made by hubspot.com an online marketing firm. Read the rest of this entry →

Monetize Your Tweets!

11:28 pm in Marketing, Social Media by Youssef Kassab

Monetize Your TweetsIt is time for Twitter to let its users monetize their tweets! Users should have the option to allow daily/weekly “Ad” tweets to be sent to their followers. The tweets could be based on certain keywords specified by the publishing user or even better based on the keywords in the tweets of the user. This will help advertisers in their online marketing efforts, will help Twitter make more profit and will let publishing users make some money.

Another way to monetize tweets is by subscribing to affiliate programs and selling items to your followers. Sites like adbrite.com and many others will let you sell their items from your website with a special link that identifies you as a publisher. You can use the same link (using a URL shortener is still possible) with a sexy message to incite your followers buy the products. Some affiliate programs offer up to 50% commissions. Read the rest of this entry →

Who is your customer!?

5:29 pm in Entrepreneurship, Marketing, Surveys by Krystel Khalil

Knowing and understanding your customer will help you adapt your strategy to offer the right product at the right person at the right place and time, which will increase your sales and retain your clients. This will save your time, resources and energy while pursuing the right customers.

Why does your customer buy? Understand his motivation, needs, desires, behavior, preferences and perceptions towards the proposed product or service. Read the rest of this entry →

How to Transfer the Rating of an Old Company Site to a New One

7:36 pm in Marketing, Social Media, Technical by Nicolas Rouhana

(Excerpts from Berytech e-marketing workshop forum, posted originally by Yann Rotil from E-Biz Production)

How to inform Google that http://www.oldcompany.com is now http://www.newcompany.com, and transferring the rating from the old site to the new one.

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Research-The key challenge to take the right decisions

4:13 pm in Entrepreneurship, Marketing, Starting up by Krystel Khalil

We live in a vibrant, changing and uncertain environment. Lots of factors affect our life and businesses everyday from technology to politics, economy, competition, trend, people…  Those things influence our decisions, lead sometimes to the failure of our strategies and some other times they can boost surprisingly our business due to unexpected changes or favorable opportunities. Read the rest of this entry →

Win Cash, Support & Space and Startup your Company

3:26 pm in Entrepreneurship, Financing, Marketing, Meet the Entrepreneurs, Starting up by Krystel Khalil

If you have an innovative business idea or a business project, participate in Berytech Incubation Awards and get incubated for free. Take part in this unique challenge and apply to this competition to startup your company. All you have to do is fill in an application form highlighting the different aspects of the business you propose.

Your key to success relies on the combination of 3 keywords:  Team, Innovation and Feasibility. Look for team members who complete you and add value to your expertise, offer an idea with innovative features and sell it to a target segment having a specific related need.

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